Non-profit
Blogging for Business
An Explosion of Energy!Breathe some life and excitement into your website and business - start Blogging! Done well, the Blog (short for Web log), can establish your expertise, gain loyal followers, bring you more business - or become your business!
That's right! There are many blogs that exist solely to provide specific information to their readers. They then make revenue from ads or businesses who want to reach the blogger's audience. Hobbyists and homemakers have earned income blogging about knitting, model trains, crockpot cooking and saving money.
Traditional businesses have established a better connection with their customers by regular blogging. Car dealers have chatted about vehicles and service promotions, insurance agents have kept customers returning by offering insurance advice along with a dash of humor. Accountants and finance experts can blog about saving money, investing money, diversifying assets, and more. Whatever your business - you have information that can keep your readers coming back for more. And that, my friends, is what builds long term relationships!
Non-profit businesses can also benefit from blogging. Anti-violence groups can continually update their site, giving ongoing advice and support to victims. Churches can talk about their
Is Your Website HURTING Your Business?
Don't Hurt Yourself!Is your website helping or hurting your business, turning away potential customers and sales?
Maximize your website returns by making sure your website checks out on these four basic points:
Readability
Our eyes like things simple – preferably black text on a white background – and don’t make the typeset too wonky, either! If you want customers to run away from your site – in droves – put your text on a multicolored, textured background. The only way to read such text is to highlight it – and really, that gets old, fast!
Quick Page Loading
Don’t put a lot of features and large pictures on your page that makes pages load slowly – not everyone has the fastest download times, or unlimited bandwidth. Especially on
The TEN Biggest Website Lies
By John K Johnson
Lie #1: Community oriented small retail stores do NOT need a website!
Lie #2: A website should double or triple your sales in just a few weeks!
Lie #3: You can create a great website – all by yourself – for next to nothing.
Lie #4: You need an expensive, professional website to be taken seriously.
Lie #5: You’ll have to spend a lot of time and money on SEO.
Lie #6: You’ll have to spend a lot of money on SEM (Search Engine Marketing) to make your website stand out!
Lie #7: Once your pretty, functional and informative website has gone live – you’re done
Lie #8: It’s expensive & time consuming to keep your website current.
Lie #9: To be successful, you must have Flash animations, amazing graphics and professionally written copy.
Lie #10: It’s easy to sell on the web!
Read the full story to see why these are all lies.